Leads Leads Leads

Virtually every business I meet has problems raising sufficient leads, or maybe more importantly, producing a steady flow of leads. If your sales fluctuate, this is a clear sign of potential lead gen issues. Say you make $100,000 one month and zero for the next few months, then $150,000, you are going to have huge…

FUGI Factors

One of the secrets of selling is to realise that people hate being sold to but they love to buy. FUGI factors are the key to open this door: Fear of Loss: Make them feel they may lose out “This is in such demand, I’m not sure if I have any time/vouchers/discounts left….” Urgency: Act…