The Four Pillars of Sales – A Comprehensive Guide for Small Business Owners

Introduction: Are you a small business owner looking to improve your sales skills? Look no further! In this blog post, we will discuss the four pillars of sales that you must master to become an amazing salesperson: Sales Attitude, Sales Strategy, Sales Process, and Sales Pitch. With a strong foundation in these areas, you’ll be…

Networking

Networking is the number one predictor of career and business success. As Ray Dalio, worth $20b, says, “triangulating with the smartest people…got me the success in what I do, which got me the money” 85% of all jobs are filled via networking. Businesses make or break from networking. Networking is the biggest ROI activity you…

Pitch – Understanding Value

I ask all my clients what “pitch is”. NONE come up with its about value. It’s “what’s in it for me” from the client’s perspective. It’s about creating urgency, excitement, impulse, to gain credibility, trust and bring them to making a buying decision. Mastering pitch means more $.

Urgency

People buy from people that get things done.   This is why urgency is so important in your sales process.   One of the biggest mistakes people make in sales is to spend too long with a prospect, thinking that if they like them, they will buy. HUGE mistake. People make up their mind if…

8 Golden Rules of Sales Process

Having a world class sales process is imperative, to ensure you convert more, and close faster. Here are the 8 Golden Rules of Sales Process: 1. Have a clear timeline 2. Be in control 3. Always guide the prospect to the next stage 4. Navigate your danger zones effectively 5. Never give too much information…

Leads Leads Leads

Virtually every business I meet has problems raising sufficient leads, or maybe more importantly, producing a steady flow of leads. If your sales fluctuate, this is a clear sign of potential lead gen issues. Say you make $100,000 one month and zero for the next few months, then $150,000, you are going to have huge…

FUGI Factors

One of the secrets of selling is to realise that people hate being sold to but they love to buy. FUGI factors are the key to open this door: Fear of Loss: Make them feel they may lose out “This is in such demand, I’m not sure if I have any time/vouchers/discounts left….” Urgency: Act…